How the New TLDs Can Go from Failure to Success

Anyone who expects, or even thinks might, their website will get much traffic, for all practical purposes, is forced to register the .COM version too.

Even many U.S. government agencies and non-profits register the .COM variation of any new domain names they register. Even the venerable ICANNWatch uses .COM too!!

Failure to register the .COM version of a domain opens the door to domain name speculators, adult siite operators, etc to grab it and point that traffic elsewhere.

And this is not only limited to domain names...anyone who is familiar with the toll free industry knows that 800 and to a lesser extent 888 are the prefixes to have...easy to remember, most people know they are toll free, and most importantly people are more likely to dial 800 when unsure of the prefix much like many people use .COM when unsure of a website address.

And for some businesses like sex lines, they make a decent chunk of money just from people playing around dialing 800 numbers akin to .COM type-ins.

[ Reply to This | Parent ]

Re: How the New TLDs Can Go from Failure to Succes by fnord Sunday April 28 2002, @02:38AM
- Re: How the New TLDs Can Go from Failure to Succes by Muhhk Sunday April 28 2002, @10:18PM
Re: How the New TLDs Can Go from Failure to Succes by dtobias Sunday April 28 2002, @03:23AM

Re: How the New TLDs Can Go from Failure to Succes
by dixxy88 on Monday April 29 2002, @04:14PM (#6093)
User #3338 Info

Ok, I have another thought. www.new.net is a company that offers 29 other top level domains. I have spoken to their legal department in regards to the fact that they are not yet ICANN accredited, although they tried to assure me that they soon would be. If this were the case, is there any reason to think that this might be an entire new approach to the way corporations promote domains? The corporation that I work for (30,000 employees) did not have a centralized domain registry or domains manager prior to one year ago when I accepted the role. As it was easier for business units to register their own domains as opposed to figuring out a realistic solution, I discovered that my company had in the neighbourhood of 400 domains, plus another 200 or so in acquisition companies from 2000 & 2001. So I am left with a pile of domains that I need to reduce, and am trying to get a grasp on the potential future of the way that corporate America might use top level domains. My thought is that I am wondering if it is possible that if .com is a company's primary website, could other top level domains potentially be used in the way that redirects or subdomains are currently used?

Here's what New.net is offering:
.agent
.arts
.auction
.chat
.church
.club
.family
.free
.game
.golf
.inc
.law
.llc
.llp
.love
.ltd
.med
.mp3
.school
.scifi
.shop
.soc
.sport
.tech
.travel
.video
.xxx

I am one of the over protective corporations that did register all of these to protect our intellectual properties and master brand from cyber squatters. I figured that 1 year might be time enough to determine what would happen with all of this.

Does anyone have thoughts on this? Has anyone heard of people using these other top level domains? Also, does anyone know of any conferences or organizations which be useful for a domains manager?

Thanks!

[ Reply to This | Parent ]

Re: How the New TLDs Can Go from Failure to Succes by RFassett Monday April 29 2002, @05:51PM
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Re: How the New TLDs Can Go from Failure to Succes
by fnord ({groy2k} {at} {yahoo.com}) on Sunday April 28 2002, @02:11AM (#6059)
User #2810 Info

Do you have any evidence that you get anything useful or important from the ones that were there first? -g

[ Reply to This | Parent ]

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Re: How the New TLDs Can Go from Failure to Succes
by dtobias (dan@tobias.name) on Sunday April 28 2002, @03:25AM (#6064)
User #2967 Info | http://domains.dan.info/

If you use a nonstandard DNS root, it's kind of your own problem if you can't resolve some addresses on the real Internet.

I can set up any bogus domain names I want in my own machine's configuration, but then it would be my own fault if I can't access some real sites as a result, even if I put my own configuration entries there before the real sites went live.

[ Reply to This | Parent ]

Re: How the New TLDs Can Go from Failure to Succes by Muhhk Sunday April 28 2002, @10:25PM

4 replies beneath your current threshold.

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