The case for a designated TLD for Trademarked names deserves some consideration. If .reg or some similar TLD was introduced, and strict verification was required, then this TLD could become the official 'safe place' for the identification of Intellectual Property.|
Beyond that, I believe the IP community should leave DNS alone (but use normal legal redress where necessary). Many Trademarked names are part of everyone's language - many generic names - and I find it unacceptable that swathes of my language can get hijacked (say in a Sunrise process)when our language should be available for everyone to use.
Moreover, as hundreds of TLDs are finally introduced, the whole idea of IP protection becomes problematical - because what are small businesses going to do? Pay for their protected name in every single TLD?
ICANN has elevated the interests of the IP community above the interests of millions of ordinary users.
The place for challenging abusive websites is in the courts. The DNS (and hundreds of key words from the dictionary) should not be 'annexed' to the IP community.
So I press the case for a .reg TLD or a similar designated registry.