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ELIMINATE all gTLDs (An alternate plan for evolution of the DNS)
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"To turn the question around, do you think it's reasonable to allow a single company to register a single domain name in a single country and there by usurp all other companies and countries that have a stake in the name? "
You're assuming that there is only one TLD available for use. Granted, in the USG root there are limited TLDs, but in other roots, there are thousands. Just open the USG root to existing TLDs and the choices are pretty much unlimited. Let tm holders off the hook by excluding the DNS from mandatory policing of their marks and most of those problems go away as well. Rather than restrict entities from using global TLDs, open it up wide so that they don't have any of the artificial scarcity and restriction that exist now.
What we have now is a contrived scarcity of domain name usage created by IP interests that want to "own" every word in the roman character set of language so that no one else can have a domain and use it fairly - anywhere.
To answer your question, no, a company should not have the power to have the only possible use of a word. However, the DNS was not designed to follow trademarks or to be used as an index. There is that uniqueness to the system that allows only one instance of a unique string of characters. It would not matter if it were under .us or not. There could still be only one instance of the string, which would still preclude the use by other entites. The answer is still more choices.
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